Growth Marketing Associate - Affiliates, Reviews and Social Listening

At Ketone-IQ, we're revolutionizing the way the world thinks about energy. Our cutting-edge approach to fueling the body transcends conventional expectations, pushing the boundaries of what's possible. We're the trusted choice of elite endurance athletes, special operators, and high performers across diverse fields – from cyclists conquering the Tour de France to EMTs working double shifts on the front lines.

In 2019, our innovative ketone nutritional superfuel caught the attention of the US Department of Defense SOCOM, securing a $6MM contract to power their elite forces. But our ambitions don't stop there. We're on a mission to disrupt the entire energy market, bringing our high-performance fuel to everyone, from professional athletes to busy professionals and active individuals.

Ketone-IQ is High Performance Energy. We’re changing the way people fuel and rapidly expanding as we lead the ketone movement and we're looking for a passionate, driven individual to join us on this exciting journey.

If you thrive in a fast-paced, collaborative environment and possess a winning mentality, a curious mindset, and the ability to balance technical expertise with customer-centric communication, we want to hear from you. Join our team and be part of the ketone revolution that's transforming the world of energy.

Who you are:

The ideal candidate for a Growth Marketing Associate role should possess a unique blend of analytical, creative, and strategic skills. Growth marketing focuses heavily on data-driven strategies to rapidly scale customer acquisition and retention, so the candidate needs to be both numbers-driven and innovative.

Job Responsibilities:

Online Reviews Project

• Source and moderate product reviews to ensure compliance and brand integrity.
• Implement strategies to encourage authentic customer reviews.
• Conduct lead generation through social media platforms to drive potential customers to our online store.
• Monitor and analyze review trends, customer sentiment, and feedback to improve product offerings.
• Collaborate with the marketing and product teams to address negative reviews and enhance customer satisfaction.
• Work closely with customer service to escalate and resolve customer concerns identified through reviews.

Social Listening & Community Engagement

• Monitor and respond to comments, questions, and customer inquiries across social media platforms including our ads (Instagram, Facebook, TikTok, Twitter, etc.).
• Identify trending conversations and customer insights to help shape marketing and product strategies.
• Engage with brand advocates, influencers, and online communities to build relationships and increase brand visibility.
• Track competitor mentions and industry trends to keep the brand informed of market shifts.
• Develop reports on key findings, sentiment analysis, and engagement performance.

Affiliate Marketing

• Source and invite potential affiliates to join the company's affiliate program.
• Assist affiliates in setting up and optimizing their promotional efforts with the manager.
• Monitor affiliate performance and provide insights for improvement.
• Develop strategies to grow the affiliate network and increase brand reach.
• Collaborate with the marketing team to create promotional materials for affiliates.
• Maintain strong relationships with affiliates and address their questions or concerns promptly.

Additional Responsibilities

• Create and maintain a repository of all work outputs.
• Collaborate with the customer service team to ensure a seamless customer experience.
• Assist in executing online reputation management strategies.
• Provide insights for influencer partnerships and user-generated content initiatives.
• Conduct research on new tools and best practices for Amazon review management, social listening, and affiliate marketing.
• Work closely with the manager and contribute to upcoming growth marketing projects.
• Other adhoc tasks/upcoming projects of the Growth Marketing team as required.

Qualifications and Experience:

• Bachelor’s degree preferred
• At least 2-5 years of marketing/ project management/ administrative experience.
• Incredibly organized, detail oriented with strong prioritization skills
• Ability to work independently and prioritize multiple assignments
• Ability to handle sensitive and confidential information while using discretion
• Strong interpersonal communication skills with the ability to effectively interact and influence others
• Strong working knowledge of Word, Excel, and PowerPoint or GSuite equivalents
• Ability to anticipate the needs of the project and to proactively solve problems efficiently
• High energy, thrives in a dynamic, fast-paced environment
• Availability to work Monday-Friday, 9am-5pm Pacific Time **Subject to change +/- ~3 hours, mutually agreed by you and your manager.