Social Media Manager

At Ketone-IQ, we're revolutionizing the way the world thinks about energy. Our cutting-edge approach to fueling the body transcends conventional expectations, pushing the boundaries of what's possible. We're the trusted choice of elite endurance athletes, special operators, and high performers across diverse fields – from cyclists conquering the Tour de France to EMTs working double shifts on the front lines.

In 2019, our innovative ketone nutritional superfuel caught the attention of the US Department of Defense SOCOM, securing a $6MM contract to power their elite forces. But our ambitions don't stop there. We're on a mission to disrupt the entire energy market, bringing our high-performance fuel to everyone, from professional athletes to busy professionals and active individuals.

Ketone-IQ is High Performance Energy. We’re changing the way people fuel and rapidly expanding as we lead the ketone movement and we're looking for a passionate, driven individual to join us on this exciting journey.

Who you are:

You are a dynamic, strategic social media professional with a passion for driving engagement and creating meaningful connections. You’re both a creative thinker and a hands-on executor who knows how to bring a brand’s voice to life across social platforms. You thrive in the fast-paced world of social media, balancing the art of storytelling with data-driven strategies to build community and elevate brand presence. Your experience managing social channels, especially TikTok, gives you the insight to create scroll-stopping content, manage posting schedules, support live and on-set production, and foster genuine connections through timely responses to comments.

Job Responsibilities:

Social Media Manager Responsibilities:

• Exceptional Organizational and Communication Skills
• Video and Photo Publishing Management
  • Oversee all tasks following video export, including thumbnails, captions, scheduling, and timing.
  • Manage calendar and ensure alignment with partners for optimal posting times.
  • Engage with the audience through comments and story posts across platforms.
• Platform Posting Ownership
  • Manage all posting and scheduling across:
    • Instagram
    • TikTok
    • YouTube & YouTube Shorts
    • Facebook
    • Twitter (X)
    • LinkedIn
• TikTok Content Expertise
  • Stay updated on trending audio, memes, and formats.
  • Create, shoot, and edit original TikTok content.
• Platform-Specific Content Strategy
  • Pitch ideas tailored to the unique formats and audiences of each platform.
• On-Set Content Support
  • Be available and prepared to travel to assist with on-set content creation alongside partners.

Qualifications and Experience:

• 2+ years of experience as a social media manager
• Prior experience managing social accounts at a CPG Brand
• Familiarity with the Health and Wellness space, nutrition, bio-hacking.
• Experience growing a small brand through social engagement, platform specific outreach.
• Advanced proficiency across social media platforms.
• Excellent understanding of each social platform’s nuances and syntax.
• Ability to manage multiple projects and prioritize effectively in a fast-paced, dynamic environment.
• Experience working in the CPG industry, with a strong understanding of CPG social media best practices.